SerpScope Privacy Policy

SerpScope — SEO, SERP & AI Visibility Checker (Browser Extension, v2.1.0) · Effective date: September 15, 2026

In short: SerpScope does not sell, share, or transmit your browsing or page data to our servers or any third party. Webpage content you audit is read and analyzed entirely inside your own browser. Any audit history or preferences the extension keeps are stored locally on your device via chrome.storage.local and are never uploaded anywhere.

1. What This Extension Does

SerpScope is a browser extension that analyzes the web page you are currently viewing — when you click the extension icon and run an audit — to surface SEO, technical, structured-data, E-E-A-T, AI-visibility, and technology-stack information about that page, along with Core Web Vitals, image/link checks, and recommendations. All of this analysis runs inside your browser.

2. Data We Collect

We do not collect, log, or receive any of your data on our servers. SerpScope has no analytics, no telemetry, and no backend it reports to.

3. Data We Read From the Page You Audit

To produce an audit, the extension's content script reads information that is already present in the public HTML of the active tab when you click "Run Audit" (or "Re-scan"). This includes:

Page metadata — title, meta description, canonical URL, robots/meta directives, viewport, charset, language, hreflang
On-page content — headings, body text statistics, images and their attributes, links
Structured data — JSON-LD and microdata (e.g., Schema.org), Open Graph and Twitter Card tags
Technology signals — script sources, stylesheet links, and similar markers used to identify the technologies powering the page
Author, publish-date, and E-E-A-T/trust signals, where present in the page's markup
Basic performance and Core Web Vitals data available from the browser for that page

This reading and analysis happens entirely on your device, inside your browser. None of this page content, nor the results computed from it, is sent to SerpScope's servers or to any third party — because SerpScope does not operate a server that receives this data. Results are used only to compute the scores and checklists shown to you in the extension popup.

4. Where Your Data Is Stored

Storage location	What's stored	Persists after closing the popup?
Browser memory (in-page)	The current audit's results, while the popup is open	No — cleared when the popup closes
`chrome.storage.local` (on your device only)	A bounded list of past audit summaries ("history") and your theme preference	Yes — until you clear it or uninstall the extension
Your device's downloads folder	JSON/CSV export files, only if you click "Export"	Yes — same as any file you download
Our servers / any remote database	Nothing	N/A — SerpScope does not have one

Audit history and preferences, when stored, live only in chrome.storage.local — a storage area local to your own browser profile on your own device. SerpScope does not use chrome.storage.sync, so this data is never synced to a Google account or any remote location, and it is never transmitted to us.

5. Network Requests

SerpScope makes no network requests to any third-party server, analytics provider, or backend of ours. The one exception is a feature you must explicitly trigger yourself:

"Check Status" (Links section): if you click this button, the extension sends standard HTTP requests directly from your browser to same-origin links found on the page you're auditing (i.e., links pointing back to the same website), purely to check whether they return a valid response. Cross-origin (third-party) links are never checked this way — they are simply labeled as not checked. No results from this feature are sent to us or to any third party; they're displayed only in your popup.

6. No Remote Code

SerpScope does not download, fetch, or execute any remotely hosted code. All of the extension's logic — scoring, extraction, and rendering — ships inside the extension package itself and runs entirely on your device.

7. Permissions This Extension Requests, and Why

Permission	Why it's needed
`activeTab`	So the extension can read the page you're currently viewing, only when you invoke it
`scripting`	To inject the content script that reads page metadata and content, into the active tab, on demand
`tabs`	To identify the active tab and its URL so the audit applies to the right page
`storage`	To save your audit history and theme preference locally on your device via `chrome.storage.local` — nothing here is sent to us
Host permissions (`http:///`, `https:///`)	So the extension can run its content script and same-origin link checks on any website you choose to audit; it does not read or analyze a page's content until you click "Run Audit" there

8. Data Sharing

We do not sell, rent, share, or transfer any user data to third parties. Any content read from a page you audit, and any audit history or preferences stored locally, stays on your device and is never transmitted to SerpScope's operators or to any third party.

9. Children's Privacy

This extension is a website-auditing developer/marketing tool and is not directed at children. It does not knowingly collect information from anyone.

10. Changes to This Policy

If this extension's data practices ever change, this policy will be updated accordingly and the "Effective date" above will reflect the change.

11. Contact

If you have questions about this privacy policy, please contact us at pencilgrowtech@gmail.com.